1. Reduce Cost of Customer Acquisition:
Increased trustworthiness leads to positive customer narratives.
2. Increase Average Revenue per Customer:
Ethical product design and business model development improve retention.
3. Increase Market Share:
Sound practices promote stable and reliable growth.
4. Retain the Best Talent:
Better organizational culture and capacity attract top performers.
5. Create a Competitive Moat:
Carefully built products are harder to copy.
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